Top Ten Lies of Entrepreneurs
Filed in archive Entrepreneurship on January 13, 2006
Via Businesspundit comes this list of TOP 10 lies of entrepreneurs from 37signals. Equally entertaining as the list of VC lies from Guy Kawasaki we had featured earlier:
"Our projections are conservative." Like Guy says, an entrepreneur has no idea what her sales will be. Projections, like fortune telling, are a waste of time.
"Gartner says our market will be $50 billion in 2010." 1. Who cares what Gartner says --- Gartner isn't giving you any of that $50 billion. 2. If you have a slide like this in your deck, 1: get rid of it, and 2: get rid of your deck. Talk from passion, not from slides.
"Boeing is going to sign our purchase order next week." I love this one. My advice: Never bet your business on one customer. Ever. Never give preferential treatment either. Every customer outta be the same to you or you're going to start favoring the minority instead of the majority."
Read on
"Gartner says our market will be $50 billion in 2010." 1. Who cares what Gartner says --- Gartner isn't giving you any of that $50 billion. 2. If you have a slide like this in your deck, 1: get rid of it, and 2: get rid of your deck. Talk from passion, not from slides.
"Boeing is going to sign our purchase order next week." I love this one. My advice: Never bet your business on one customer. Ever. Never give preferential treatment either. Every customer outta be the same to you or you're going to start favoring the minority instead of the majority."
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I’ve heard different versions of #1,2,3 & 5 more times than I care to remember. In fact, I heard number #2 just a couple of weeks ago when someone was talking to me about magnets, as used in healing. “Health and wellness is a trillion dollar industry”, he said with all seriousness and excitement, as if he actually believed that he could capture even a miniscule portion of that market running around with some magnets and a briefcase and talking to aging baby boomers who are all about “holding on to their youth” these days, and nothing more. It’s crazy. If you really want see / hear people spout off these type lies, go to a franchise show or home-based business show sometime, they are all over this crap.
