German audience management

Filed in archive Technology on February 26, 2004

I was writing about audience management - the art to match visitors and content of huge websites - a while ago. I asked about German startups in this area and now Ulrich Hegge pointed me to his company 7d in Hamburg. It's in an interesting industry as many portals tend to be more confusing and at the same time are always looking for better revenues from their page views.